Cryptographically verified updates · Built for developers

Ship app updates without friction

Nudge is a self-hosted update distribution platform for desktop apps on any OS. Verified releases, multiple channels, and a background updater that keeps every install current automatically — ready in minutes.

No credit card requiredFree plan foreverAny OS — Windows · macOS · Linux

Everything update delivery needs

No more hand-rolling your own update server or managing storage pipelines yourself.

Cryptographically signed

Every release is signed on upload and verified by the client before it applies — no MITM, no tampering.

Multi-channel releases

Separate stable, beta, and canary channels. Token or password protected. Assign builds per channel in one click.

Analytics & advanced analytics

Track installs over time, version adoption, region breakdown, and active device counts — with deeper history on paid plans.

Real automatic updates

A lightweight background service registers with the OS on install and keeps the app current on its own — no manual checks, no waiting around.

Any desktop OS

One dashboard, every platform — Windows, macOS, and Linux installers built from the same app.

Region restrictions

Restrict rollouts by region and gate releases behind a canary channel before going wide — enforced server-side.

Up and running in 15 minutes

No infrastructure to provision. No pipeline YAML to write.

01

Create an app & upload a build

Drag your binary into the dashboard. Every file is verified on upload and the release manifest is signed automatically.

02

Assign to a channel

Publish to stable, beta, or any custom channel. Set token or password protection. The active build pointer updates instantly.

03

Ship the installer to users

Compile a native installer with your App ID baked in. It registers a background updater on install and applies updates silently.

Simple, honest pricing

Start free, upgrade when you grow. No hidden fees, no per-seat tricks.

Indie

Freeforever

Perfect for solo developers and side projects.

  • Up to 10 apps
  • 10 channels per app
  • 5 GB storage
  • 20 GB bandwidth / mo
  • 10,000 downloads / mo
  • Analytics — 7-day history
  • 1 team member
Start for free
Most popular

Studio

$29/ month

For teams shipping real products.

  • Up to 10 apps
  • 20 channels per app
  • 50 GB storage
  • 200 GB bandwidth / mo
  • 100,000 downloads / mo
  • Advanced analytics — 90-day history
  • Region restrictions
  • Webhooks
  • Up to 10 members
Get Studio

Enterprise

Custom

Unlimited scale, dedicated support, SLA.

  • Unlimited apps & channels
  • Unlimited storage & bandwidth
  • Advanced analytics — full history
  • Region restrictions + webhooks
  • Unlimited members
  • Priority support
  • Custom SLA
Contact us

Who we are

Nudge is built by indie developers who got tired of the same story: you ship a great desktop app, but pushing updates safely — especially on Windows without hitting SmartScreen — is a surprisingly painful problem with no clean off-the-shelf answer.

We built the infrastructure we wish existed: cryptographically verified releases, a background updater that handles the boring parts, and a clean dashboard so you can focus on your product, not your update pipeline.

Every release is protected end-to-end — signed on upload, verified before it ever applies, with nothing readable in transit in between.

Ready to ship updates without the headache?

Sign up in 30 seconds. No credit card. Free plan forever.

Get started for free
Nudge

Self-hosted update distribution for desktop apps. Signed, fast, and designed for developers who care about the details.

Get in touch

hello@unicornfamily.dev
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